Privacy Policy

  1.  Introduction

This privacy policy sets out how Alfast Fixings & Fasteners Ltd uses and protects any information that you give us when you use this website.

Alfast Fixings & Fasteners Ltd understands that your privacy is important to you and that you care about how your personal data is used and shared online.

We respect and value the privacy of everyone who visits this website, www.alfast.co.uk (“Our Website”) and will only collect and use personal data in ways that are described here, and in a manner that is consistent with Our obligations and your rights under the law.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of our Website Privacy Policy is deemed to occur upon your first use of our website. If you do not accept and agree with this Privacy Policy, you must stop using our website immediately.

Our Website is operated by Alfast Fixings & Fasteners Ltd.

Our Data Protection Officer can be contacted by email at customreceivable@alfast.co.uk, by telephone on 01908 639181.

2.  Definitions and Interpretation

In this Policy, the following terms shall have the following meanings:

“personal information” means any and all data that relates to an identifiable person who can be directly or indirectly identified from that data. In this case, it means personal data that you give to Us via Our Website. This definition shall, where applicable, incorporate the definitions provided in the EU Regulation 2016/679 – the General Data Protection Regulation (“GDPR”); and

“process”  means collect, store, transfer, use or otherwise act on information.

“We/Us/Our” means Alfast Fixings & Fasteners Ltd, a limited company registered in England under company registration number 01527382, whose registered and main trading address is Unit 1 Avant Business Centre, First Avenue, Denbigh West, Milton Keynes, Bucks, MK1 1DL.

3.  What does this Policy inform you about?

This privacy notice aims to inform you about how we collect and process any information that we collect from you, or that you provide to us. It covers information that could identify you (“personal information”) and information that could not. In the context of the law and this notice, “process” means collect, store, transfer, use or otherwise act on information. It tells you about your privacy rights and how the law protects you.

We are committed to protecting your privacy and the confidentiality of your personal information. Our policy is not just an exercise in complying with the law, but a continuation of our respect for you and your personal information. We undertake to preserve the confidentiality of all information you provide to us, and hope that you reciprocate.

Our policy complies with the Data Protection Act 2018 (Act) accordingly incorporating the EU General Data Protection Regulation (GDPR).

The law requires us to tell you about your rights and our obligations to you regarding the processing and control of your personal data. We do this now, by requesting that you read the information provided at http://www.knowyourprivacyrights.org.

Except as set out below, we do not share, or sell, or disclose to a third party, any information collected through our website.

4.  What does this Policy cover?

This Privacy Policy applies only to your use of our website. Our website may contain links to other websites. Please note that We have no control over how your data is collected, stored, or used by other websites and we advise you to check the privacy policies of any such websites before providing any data to them.

5.  Your Rights

As a data subject, you have the following rights under the GDPR, which this Policy and our use of personal data have been designed to uphold:

  • The right to be informed about our collection and use of personal data;
  • The right of access to the personal data we hold for you;
  • The right to rectification if any personal data we hold about you is inaccurate or incomplete;
  • The right to be forgotten – i.e. the right to ask us to delete any personal data we hold about you (we only hold your personal data for a limited time, but if you would like us to delete it sooner, please contact us);
  • The right to restrict (i.e. prevent) the processing of your personal data;
  • The right to data portability (obtaining a copy of your personal data to re-use with another service or organisation);
  • The right to object to us using your personal data for particular purposes.

If you have any cause for complaint about our use of your personal data, please contact us using the details provided in section 11 and We will do our best to solve the problem for you. If we are unable to help, you also have the right to lodge a complaint with the UK’s supervisory authority, the Information Commissioner’s Office.

For further information about your rights, please contact the Information Commissioner’s Office or your local Citizens Advice Bureau.

    6.  What Information do we collect?

    We may collect the following types of information:

    •  Your name,
    • Your job or title,
    • Your postal address,
    • Your email address,
    • Your telephone number,
    • Your profession,
    • A password – please keep this safe,
    • If you are placing an order, we will also ask for your payment card number, expiry date and CVV number.
    • When you purchase goods on our website or browse our website, we will collect:
    • Information about any devices you have used (IP address, browser type and mobile device identifiers,
    • Cookies and information about your online browsing and purchasing behaviour, history on our website, your product selection and your location (please refer to our Cookie Policy),
    • Details of your purchases through us.

    7.   What do we do with the Information we gather?

    We require this information to understand your needs and provide you with a better service, and for the following reasons:

    • Internal record keeping,
    • We may sometimes send promotional emails about new products, special offers or other information which we think you may find interesting by using the email address which you have provided,
    • We may use the information to improve our products and services,
    • From time to time, we may also use your information to contact you for market research purposes. We may contact you by phone, email, or post,
    • We may use the information to customise the website according to your interests.

    8.   Why do we ask for this Information?

    When you place an order online, or through our sales centre, we need your contact and payment information to enable us to take payment and fulfil your order. We also request your contact information and need your payment information when you shop offline with us through our trade counter. You can browse our website without providing us with any of this information.

    When you want to place an order via the website, we ask you to login or register so you can open a customer profile and upload and save images, save your browsing information and your preferences and retrieve them from any of your devices.

    You may also provide us with personal information via our forums, product questions, the list is not exhaustive. We will ask for or collect your information when you use our trade counter or our customer support services, including telephone support and instant messaging.

    You do not have to give us permission to use our website. We ask for your permission to send you marketing and promotional material using your address, telephone number, email address and SMS so that we can send you marketing material that we believe may be of interest to you.

    If you choose not to receive marketing information, we may still use your personal information to provide you with important services communications, including communications in relation to any orders you submit or products you purchase.

    9.   Security

    Your data will only be stored in the UK. We are committed to ensuring that your information is secure. To prevent unauthorised access or disclosure, we have put in place appropriate electronic, managerial, and physical procedures to safeguard and secure the information we collect online.

    10. Google reCAPTCHA

    Google reCAPTCHA v3 has been implemented to prevent SPAM and abuse on our website. ReCAPTCHA collects personal information from users to make this determination of whether they are human and not a bot to prevent SPAM. The reCAPTCHA algorithm checks to see if there is a Google cookie placed on the computer being used. An additional reCAPTCHA-specific cookie will then be added to the user’s browser allowing a complete snapshot of the user’s browser window at that moment in time. Please read Google’s Privacy Policy and Terms of Use for more information.

    11. Controlling your Personal Information

    You may choose to restrict the collection or use of your personal information in the following ways:

    • Whenever you are asked to complete a form on the website, lock for the box that you can click to indicate that you not want the information to be used by anybody for direct marketing purposes,
    • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time and withdraw your permission by:
    1. Emailing sales@alfast.co.uk
    2. Writing to us at Customer Services, Alfast Fixings & Fasteners Ltd, Unit 1 Avant Business Centre, First Avenue, Denbigh West, Milton Keynes, Buckinghamshire, MK1 1DL.

    We will not share, sell, distribute, or lease your personal information to third parties unless we have your permission to are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

    You may request details of personal information which we hold about you under the Data Protection Act 1998. Under the GDPR, no fee is payable and we will provide any and all information in response to your request free of charge. If you would like a copy of the information held on you, please write to the Company Secretary at the above address.

    If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will immediately correct any information found to be incorrect on the records we hold.

    12. Links to other Websites

    Our website may contain links to other website of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be held responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

    13. Changes to our Website Privacy Policy

    We may change this Privacy Policy from time to time (for example, if the law changes). Any changes will be immediately posted on our website and you will be deemed to have accepted the terms of the Privacy Policy on your first use of our website following the alterations.

    You should check the Website Privacy Policy page to ensure that you are happy with any changes.

    Updated 25 July 2024